Hula Hoops Hoopathon campaign for Sport Relief

Now here is a photo that will keep everyone happy - the ladies can ogle the tasty Mr Fogle (how poetic !) while the men will be getting all hot under the collar at the sight of the lady in teeny tiny shorts in the background ! And the best thing is, it's all for a good cause !

So what's Ben up to now then ? He's rowed across the Atlantic, raced across the Sahara desert, cycled a rickshaw from Edinburgh to London, raced to the South Pole ... what's his next challenge going to be ? Ummm ... hula hooping ! But it could still be a record breaker and it's all for charity.

As the press release explains, "Hula Hoops, an official partner of this year’s Sport Relief, has launched its nationwide Hula Hoops Hoopathon campaign with adventurer, explorer and one of Britain’s best loved TV presenters, Ben Fogle, to encourage the nation to start practicing their hula hooping skills in preparation for setting a new world record at the Flagship Sainsbury’s Sport Relief Mile events on 21st March".

Ben was joined by Hula Hoop record holder and sensational La Clique star, Marawa the Amazing (that's the lady in the impossibly small shorts !) in a bid to encourage the public to register for a place at one of the 16 Hula Hoops Hoopathons where thousands of people will simultaneously hula hoop across different locations for two minutes to set a new hula hooping record. Ben also became the first of a string of well known faces to rise to the Hula Hoops Two Minute Celebrity Challenge and managed the full two minutes, so he will be the first to go up on the official celebrity leader board on http://www.hulahoops.com/ . Must have been a piece of cake after some of his other sporting achievements !

As the website explains :"The Hula Hoops Hoopathons are taking place at the 16 Flagship Sainsbury’s Sport Relief Mile events across the UK on Sunday 21st March. Book a place at http://www.hulahoops.com/ and get sponsored to raise loads of cash for this fantastic cause. But, if hula hooping sounds like a bit too much effort, just pick up a special pack of Hula Hoops and find out how to make a donation. Hula Hoops will donate £1 for every donation of £1 or more, made via text or online, using special packs of Hula Hoops."

Now that sounds like an easy way to support a good cause !