For the past couple of years, Pierre has been interested in working out, using weights to build up his muscles, alongside playing football and taking an interest in upping his protein intake. He's done that typical teenage thing of going through a growth spurt and is as tall as me now so I can understand his desire to build up his muscle mass to impress the girls ! I've switched over to a few protein-rich versions of things he likes to eat, including muesli, cereal bars, milkshakes and snack bars. I was therefore very interested to hear about the launch of a brand new range of protein bars that sounded right up his street.
Vow Bars are a new addition to the Vow Nutrition protein range, which includes Elite Whey, Protein Clusters, Protein Rocks and the innovative Sparklean Protein drink. Just glancing through the list of flavours was enough to win me over. The Protein Rocks come in the fab-sounding Salted Caramel, Cookie Dough and Birthday Cake flavours and the Protein Clusters are equally appealing, with the choice between White Chocolate Crunch, Milk Chocolate Crunch, Nacho Cheese Crunch and Smoked BBQ Crunch flavours. I'd eat all of those regardless of the protein content, just on taste alone !
The new Vow Bars have three tasty versions available - Salted Caramel, Cookies & Cream (which we tried) and Peanut Crunch. Each bar contains 16g of protein, is vegan-friendly and low in sugar, as well as Halal-certified and made with ethically-sourced ingredients. A 48g serving provides 185 calories so they are ideal for refuelling on the go or as a well-earned treat after a workout. The tasty, slightly chewy bar is topped with sweet cream and covered in vegan chocolate. The bars are Informed Sport approved so they are suitable for elite competition and they will actually be fuelling Team GB at this summer's Olympic Games. They taste great and don't have the slightly unpleasant aftertaste that some protein bars have.
The VOW Bars are available to purchase at www.vownutrition.com and will be rolled out to VOW Nutrition stockists, VOW ambassadors including Team GB athletes Joe Clarke, Matt Richards, Daryll Neita, boxer Fabio Wardley and VOW Nutrition sponsored sports organisations GB7s, London Broncos and Paddle UK later in the year. Vow Nutrition products can be bought in Boots and Holland & Barrett stores in the UK.
RRP : £29.99 for 12 bars making them £2.50 per bar (but they are currently on sale for £22.99)
Disclosure : We received the product in order to share our honest review.
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