Friday, 16 July 2010
Tetley for Soya - blended specifically for use with Soya milk
Tea experts Tetley have just created the first ever product specifically designed for use with soya milk. I was offered some for review but decided against it for two reasons - I don't like tea or soya milk ! But it does sound like a great product for those of you that do, especially if you're lactose-intolerant and fancy a decent cuppa !
According to Tetley, this latest addition to the Tetley family has teas exclusively sourced from high-altitude tea estates and produces a fresh, full flavour which works perfectly with soya. As well as being big on flavour, the teas have been sourced responsibly as Tetley are proud to be founding members of the Ethical Tea Partnership.
Shown in taste testing as preferable over other mainstream tea brands, Tetley for Soya has been given the seal of approval by leading UK soya brand, Alpro. Research has shown that the number of soya consumers is on the rise with almost 4 million homes across the UK adding soya products to their shopping lists - in London alone 1 in 5 homes now buy soya produce. With natural health benefits including helping lower cholesterol, a low saturated fat content and a natural source of healthy plant based protein, this is a category that looks set to continue growing.
Speaking about the new product, Amy Holdsworth, Marketing Manager from Tetley has commented “98% of tea in the UK is drunk with milk, and we learnt from our consumers that soya milk makes tea taste quite different. At Tetley, we believe that everyone deserves a great cup of tea, so taking on board their comments; we’ve blended a fantastic quality tea that produces the best tasting cuppa for soya drinkers”.
Let me know what you think if you give it a try !
RRP : £2.39
available in selected Tesco stores from 5th July 2010