Friday, 13 April 2018

Giveaway #677 : Win an award-winning Bshirt for breastfeeding mums - closing date 28/4


When a press release landed in my inbox recently for ethical breastfeeding clothing brand The Bshirt and their award-winning ‘Lift The Flap’ tops, I felt all nostalgic. I absolutely respect every mum's choice to breast or bottle feed their baby, but I have to say, those precious moments of absolute intimacy and special bonding with a newborn (and not-so-newborn, as I kept going for well over a year each time) remain some of my favourite memories of each of the Madhouse kids. That said, breastfeeding in public is always tricky, which is why The Bshirt looks so fantastic - the perfect combination of funky and functional.

The Bshirt is delighted to announce the launch of their award-winning ‘Lift The Flap’ tops on innovative shopping destination site for mums, NINERY. The online portal dedicated to providing mums and mums-to-be with must have clothing and accessories is a hub of ideas and inspiration. Brimming with unique fashion forward finds, The Bshirt joins leading brands and will be available from April 2018.

Stylish and empowering, The Bshirt can be worn on its own or as a vest top under clothes, to help make breastfeeding even more fashionable. Co-founded by two Devon based mumpreneurs, the Bshirt ‘Lift the Flap’ range of breastfeeding tops are all made from organic cotton, feeling super soft and easy to wear.


Co-founders Lisa and Philippa commented ahead of the launch: “We are huge fans of NINERY and are thrilled about the first Bshirt collection launching on the site this spring. The Bshirt is so much more than just a top, helping new mums to breastfeed with confidence by empowering women to breastfeed wearing their favourite fashions. The launch is an exciting step for us to be able share our breastfeed with confidence message with even more mums.”

NINERY founder, Penny Harrison said: "I am so thrilled that our customers can now find the Bshirt collection for sale at NINERY. I've been keen to work with Philippa and Lisa right from the beginning as their brilliant Lift the Flap top is exactly the kind of product I had in mind when creating the concept of my marketplace site.”

Penny continued: “I am passionate about bringing together lots of independent, stylish brands for mums and mums-to-be all at one contemporary shopping site, so women don't have to spend hours trawling online. I hope that as many mums as possible can discover exciting breastfeeding fashion options at NINERY and we're really proud that the Bshirt is joining us on our journey."

A social venture launched in March 2017, Bshirt co-founders Lisa and Philippa are passionate about improving breastfeeding rates in the UK and enabling women to breastfeed confidently for as long as they wish. The UK currently has some of the worst breastfeeding rates in the world and both the NHS and Unicef list embarrassment at feeding in public as a major barrier to breastfeeding.

The Bshirt has seen amazing results from customer surveys, with 83% of saying they feel more confident feeding in front of others while wearing their Bshirts. The team is also thrilled to have just been announced as a Gold winner in the MadeForMums Awards 2018, within the Breastfeeding accessory category.

Browse the full range available and find your perfect outfit pairings for any occasion this season,ninerystore.com. To find out more information on The Bshirt and wider collection, visit www.thebshirt.co.uk.

Bshirt, Lift the Flap, £25.39 (Two for £41.39) including delivery

Available in sizes 8 – 18

Colours - white/ black/ grey/ navy / plum

I am delighted to have a Bshirt to give away to one lucky Madhouse Family Reviews reader. (I'll send the winner's email over to the company to arrange size/colour choices.) Fill in your entries via the rafflecopter widget below.


UK only. Closing date : 28/4/18

T & C's : Entries close at midnight on the closing date. Winners will be selected with a random number generator and announced on facebook and in the giveaway post subject line. Please note, you will be contacted by email and/or twitter and if I haven't heard from you after 28 days, I'll have to pick another winner. Prizes will be sent out by the companies or their PR directly to winners. Madhouse Family Reviews cannot be held responsible for any prizes that go astray. Any personal data given as part of the competition entry is used for this purpose only and will not be shared with third parties, with the exception of the winners’ information. The winners' personal contact information will be passed on to the PR / Brand responsible and used only for delivery of their prize. 

31 comments:

  1. Friend who is breastfeeding her baby. Enabling her to continue breastfeeding by gifting her appropriate comfortable clothing would be :- An act of Kindness.

    Rachel Craig

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  2. i would give this to my friend with a young baby x

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  3. Gorgeous new baby in the family. This would be for her mum.

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  4. It would be for either my daughter or my sons partner as they are both going to have babies...2 weeks apart

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  5. I would give this to my niece who's just had a baby.

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  6. My daughter is expecting her first baby and this would be a perfect gift for her.

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  7. I'd give this to my stepdaughter who is breastfeeding her 6 month old son

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  8. Michelle Ferguson15 April 2018 at 11:40

    I would give it to my friend who is having a baby

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  9. id give this to my sister in law :)

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  10. I would give this to my niece who is having her first baby soon

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  11. I would love to win this for my best friend, who was 'expecting' her first baby 10 days ago!! (He's not made an appearance yet though!)

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  12. Perfect for my niece, thank you

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  13. I don't have a baby but would love to win this prize to donate to charity, to go to Romania.

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  14. I would love to keep this for myself! Baby isn't here yet but we'll (hopefully) be breastfeeding when they arrive x

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  15. Would love to win for my daughter who is currently expecting her first child.

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  16. my bff who is breastfeeding her son Jake

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  17. For my sister in law due in September

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  18. i would use it for my first due in July

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  19. I have entered for my niece whose first baby is due next week @jackiehowell69

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  20. I'd love it for me, please- for baby No 2. Would be nice to flash a bit less when bfing: I relied heavily on large light scarves first time round!

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  21. I would keep it for myself. My baby is 4 weeks old

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  22. I'd love it for me please - baby Oscar is 12 weeks old :)

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  23. My daughter is expecting twins so it would be for her

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  24. Would be great for my best friend.

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  25. I owuld give it to my daughter as she is expecting a baby soon

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