You may remember a little while ago, I was lucky enough to be sent through one of each of the limited edition Kit Kat Chunky bars to help decide which one should be voted the winner and returned to the shelves as a permanent product. Well, the winner was ... Peanut Butter, seeing off Orange, White Choc and Double Choc to become the ultimate champion. I'm really pleased about this because, although I didn't think I'd like it much to begin with, it actually turned out to be my favourite.
A lorry loaded up with Kit Kat Chunky Peanut Butter bars was despatched this morning so the first bars will be on the shelves later this week. Kit Kat are actually tracking its progress and you can join the convo by hashtagging #KitKatCPB or #KKCPB on twitter !
Keep an eye on the Facebook page too and you may even be lucky enough to grab a free bar (but they've all gone for today so try again tomorrow). Click on the "Grab a free bar" tab at the top.
With over half a million votes, this was the biggest form of market research Kit Kat have ever conducted. Which bar was your favourite ?
for more information : https://www.facebook.com/kitkatuk
Disclaimer : I was sent through a box of Kit Kat Chunky Peanut Butter bars to say thanks for helping them become the champions in my blogpost here.
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