Persil - Learning for Tomorrow ... and Washing for Today ! (review)

This week, little legs reluctantly headed back to the classroom ... mine included ! 

Persil did help brighten up our back-to-school gloom though with this funky, vibrant green backpack, packed with fab products to help us get organised - a lunchbox, a weekly planner, a pencil case, some colouring pencils, a jotter ... and, arguably the most important back-to-school accessory, a big bottle of Persil. On the first day back, Pierre managed to come home with his jumper covered in yellow paint, the day after he splashed in a muddy puddle on the way home from school and got his trousers dirty and tomorrow, who knows what stains he'll come back with ! I barely have to ask what he had for school dinners or what he got up to at school - I just look at the various stains on his clothes !

But Persil to the rescue - I love the fact that I can just throw everything in the machine and it all comes out in the wash. It makes me much more chilled out about the kids getting their clothes filthy playing outside or doing messy play.

The kit wasn't just about helping to keep the Madhouse kids' school clothes clean though ! Persil also wanted to raise awareness of their new Learning for Tomorrow initiative with Unicef, which is the first step in their commitment to help improve the future of children around the world and support them in reaching their full potential through access to quality education and new learning experiences. It will help 10 million children access learning opportunities across 2015. I know that we grumble about going back to school but we should really appreciate how lucky we are.

Globally there are 130 million children in education who will reach year 5, but fail to learn the basic reading, maths, writing and social skills they need to achieve their full potential. Furthermore, an additional 58 million children are out of school without access to basic education.

To introduce the initiative, Persil has commissioned BAFTA-nominated director, Amanda Blue, to create the 'First Day' film, a short documentary in which mothers discuss the momentous milestone of their child's first day at school. They also have a social media campaign encouraging parents in the UK to share their experiences of their children's first day of school.

To find out more about the Learning for Tomorrow Initiative or read about Persil's partnership with UNICEF, visit www.persil.co.uk/learning-for-tomorrow.

Disclosure : We received a back to school kit, to help promote the new initiative.