Saturday, 29 October 2011

NEW BABYSAFE VIDEO : BURNS - revise your basics before Bonfire Night !

On Monday 31st October Tesco BabySafe launches its burns video on the Tesco Care & Share website:  

BabySafe - a nationwide child safety initiative by Tesco Baby & Toddler Club in conjunction with the British Red Cross aims to offer parents the essential tools and knowledge needed to face common childhood and baby accidents and ailments such as burns, choking, unconsciousness and Meningitis.

The campaign is hosting a series of how-to videos using experts from the British Red Cross. The second of this series of videos launches just in time for Bonfire Night so brush up on your first aid knowledge on burns from Monday.

Get your questions at the ready because on at 11am on Wednesday 2nd November an expert from the British Red Cross will be available to answer all questions during a Twitter chat on @TescoBabyClub.

Choking and burns are among the most common injuries requiring emergency treatment in the UK.

Key stats from research carried out by Tesco Baby & Toddler Club:

· 1 in 4 parents (25%) have had to administer first aid to a baby/child however 81% of parents in the UK don’t have the knowledge required to administer basic first aid to a baby or a child

· 72% of parents wouldn’t feel confident in administering first aid

· 60% of parents would be worried to do something wrong

· 54% would be worried to panic

· 47% would be worried to cause more damage

· 37% would be worried to feel helpless

· 31% would be worried to make the wrong diagnosis


There is a myth that the best thing to put on a burn is butter.

Putting butter or margarine on a burn is absolutely useless. Once the child gets to casualty, the substance will have to be removed, which could be painful. Nor should ice be used, as this can produce a cold burn on top of the hot burn. The most important thing to remember when dealing with a scald or burn is – cold running water for 10 minutes

Other blogposts you may be interested in :


  1. scary to think about your child getting burned but best to always be prepared

  2. Totally agree - better safe than sorry