Thursday, 31 July 2014

Blossom Magazine's #IWantToBe campaign

This week, Blossom Magazine, whose target audience is 5-8 year old girls, has launched a brilliant competition for its readers - the #IWantToBe campaign, which is asking young readers to submit a video entry of what they want to be when they grow up.

 Entrants have until 6th September to submit their video to the email address and one winner will be selected to win a VIP London family trip which includes one family ticket to ZSL London with a Meet the Meerkats experience; one Rainforest Café voucher worth £100; overnight accommodation in one family room at a 3-star hotel in Central London and a visit to Blossom HQ plus a Blossom Goody Bag.

In each edition of the magazine, Blossom features a different aspirational career to show girls they can be whoever they want to be - whether it's an airline pilot, an author or a doctor. It's great to have such positive models for girls that go beyond the stereotypical gender boundaries.

I actually had a discussion with the Madouse kids last week about what jobs they want to do when they're older. For some reason, 5-year-old Pierre wants to be a dustman ... or a fireman (we'd just been watching Fireman Sam !), so he had the ingenious solution of going round doing the bins in the morning then going off to fight fires when he's finished ! When Sophie was that age, she wanted to be a firefighter too but now, at the ripe old age of 13, she wants to be a bilingual tour guide in London or New York or be a translator. As for 9-year-old Juliette - she hasn't got a clue ! Oh well, she's got plenty of time ahead of her to make her mind up ! I can remember that when I was little, I wanted to be a stay-at-home mum, and that was before the term even existed! Then I decided I wanted to be a childminder but I ended up a teacher - I guess it still all revolves around kids ! 

If you want to take part in the competition, the full terms and conditions are in the current magazine edition but here are the most important ones:

 You must make sure that your entries are in by 11.59pm, 6th September 2014. 

 You can enter if you live in England, Wales, Scotland, Northern Ireland or the Channel Islands, unless someone who lives in your house works for the Immediate Media Company.

 By entering this competition, parents/guardians grant permission to Immediate Media Company (publishers of Blossom) to post the winner’s video and entrants’ first names in its publications, websites and on its social media sites. 

 Winners will be chosen at random. One entry per household. 

Prize is one family ticket to ZSL London valid for 2 adults and 2 children aged 3-16. Children must be at least 5 years of age and be accompanied by an adult for the Meet the Meerkats experience. One Rainforest Café voucher worth £100, see voucher for expiry date and additional T&Cs – includes drinks. Overnight accommodation in one family room at 3-star hotel, in Central London selected by Immediate Media Company. Visit to Blossom HQ includes a Blossom Goody Bag. Travel and other personal expenses are not included. Prize must be redeemed before 31st December 2014. 

Disclosure : I received a magazine subscription as a thankyou for sharing news of the competition (but I'd have done it anyway !)

Other blogposts you may be interested in :

Fun with Kitchen Science

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