Sunday 2 November 2014

Aveeno launch free kids' e-book #byebyedryskin

Aveeno have sent us through a lovely package to promote their fab new initiative - they have launched their very first children’s eBook – The Dry- Ventures of Ellie & Eddie… Bye Bye Dry Skin by the popular children’s author Penelope Harper - available to download now from

Aveeno are going to create a whole series of books that follow the adventures of Ellie and Eddie. The books are aimed at helping parents and children alike manage and address the difficulties of having dry, eczema-prone skin. Ellie and Eddie are very active characters who love to play outside and are forever exploring their surroundings and looking for new adventures, yet both struggle with ways to manage their dry, eczema-prone skin. The delightful tales feature various day-to-day scenarios that commonly trigger or aggravate their skin and provide readers with insight into managing dry, eczema-prone skin, so that kids can do what they know how to do best - play!

They also sent us a trio of products recommended for children with dry skin :

AVEENO® Cream (RRP: £6.80 for 100ml and £13.67 for 300ml)
• Clinically proven to soothe and comfort very dry skin from day 1
• Contains Colloidal oatmeal
• Easily absorbed, non-greasy formula
• Fragrance free
• Also suitable for adults and babies from 3 months who are also prone to eczema

AVEENO® Bath & Shower Oil (RRP: £7.70 for 250ml)
• Contains Colloidal Oatmeal and softening oils
• Thoroughly cleanses, moisturises and conditions dry skin without irritation
• Suitable to be used in both the bath and shower

AVEENO® Lotion (RRP: £12.69 for 500ml)
• Hydrates and soothes dry and sensitive skin
• Easily absorbed, light, non-greasy formula
• With naturally active oatmeal it moisturises dry skin leaving it feeling soft and supple
• With regular use, helps to prevent dryness and irritation caused by dehydration
• Also suitable for adults and babies from 3 months who are also prone to eczema

With the colder weather on its way, I often notice the Madhouse Mini-testers have dry and even irritated patches of skin so these will be perfect for keeping their skin soft and soothed throughout the winter months.

Disclosure : We received the products in order to write an honest review.

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